Outside China, few drivers have heard of brands such asHit BYD or Beijing Automobile Works. But they’re two of the largest players in the world’s biggest market for electric cars.

For a decade, the Chinese government has coaxed buyers and manufacturers into the electric vehicle market through subsidies and other incentives.

The numbers suggest the strategy worked: the International Energy Agency says China buys more than half of the world’s new electric cars.

Now, the government

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