Elon Musk’s shoes — a custom pair of Nikes with a Tesla logo emblazoned above the toe box — were the belle of the company’s Model Y unveiling last week.
The reaction, during the event and later on the Tesla forums and social media, not only shot the company behind the custom kicks into the spotlight; it prompted the designers to make more.
DM Custom Sneakers, a Habra, California-based company run by father and son duo Marco Sr. and Marco Jr Acosta, will make six Limited Edition versions of the shoe identical to the pair worn by Musk. The Limited Edition sneakers are priced at $1,500 and will come numbered and in an acrylic display box, Acosta Jr told TechCrunch.
The original shoe worn by