Samsung’s Galaxy Fold (Photo: Eli Blumenthal, USA TODAY)

Samsung is about to fold but don’t take that the wrong way. It wants you to buy into the new Galaxy Fold that goes on sale next Friday and that will cost you nearly two-grand.

That sum alone obviously raises all sort of eyebrows, especially when you thought $1000 for a smartphone was excessive. But you’re also understandably curious about the dramatic new “foldable” design that transforms Samsung’s latest smartphone from a slightly chunky handset with a 4.6-inch display into a small tablet with a 7.3-inch screen.

We were curious too, and one week before the Fold hits stores, we got our first hands-on look at the new flexible display hybrid device. 

Samsung’s marketing spiel is

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