FILE PHOTO: An aerial photo shows Boeing 737 MAX airplanes parked on the tarmac at the Boeing Factory in Renton, Washington, U.S. March 21, 2019. REUTERS/Lindsey Wasson
WASHINGTON (Reuters) – U.S. President Donald Trump on Monday offered Boeing Co advice in the wake of two fatal crashes involving its 737 MAX jetliner, saying the planemaker should “rebrand” the best-selling aircraft after fixing it.
“What do I know about branding, maybe nothing (but I did become President!), but if I were Boeing, I would FIX the Boeing 737 MAX, add some additional great features, & REBRAND the plane with a new name. No product has suffered like this one. But again, what the hell do I know?” Trump tweeted.
Reporting by Susan Heavey; Editing by Hugh Lawson