The Marché du Film has often tried to keep one eye on the future.

Between 1998 and 2001 it ran MITIC — the International Market of Technologies and Innovation in Cinema — a new-media pavilion specifically designed to introduce market attendees to the latest innovations in digital cameras and projectors. Though that specific project went dormant for a decade once the technologies it presented became industry standard, it returned in spirit when organizers introduced the Next pavilion in 2014.

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