Since Jour, a new app for private and portable journaling, dropped on the App Store two months ago, it’s racked up 80,000 users. No paid marketing or public announcements. Just organic interest in discovering a better way of journaling than pen to paper.

“We can reinvent and redesign what we call journaling and the journal,” Jour co-founder and chief executive officer Maxime Germain told TechCrunch. “If we do it right, it will go mainstream.”

New York-based Jour has raised a $1.8 million seed round from True Ventures’ Kevin Rose. Similar to the meditation apps that have skyrocketed in popularity recently, Jour’s audio-guided sequences are meant to facilitate the journaling process and encourage writers to mindfully reflect and record their lives. With its seed funding, Jour

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