The new DEEPFAKES Accountability Act in the House — and yes, that’s an acronym — would take steps to criminalize the synthetic media referred to in its name, but its provisions seem too optimistic in the face of the reality of this threat. On the other hand, it also proposes some changes that will help bring the law up to date with the tech.

The bill, proposed by Representative Yvette Clarke (D-NY), it must be said, has the most ridiculous name I’ve encountered: the Defending Each and Every Person from False Appearances by Keeping Exploitation Subject to Accountability Act. Amazingly, that acronym (backronym, really) actually makes sense.

It’s intended to stem the potential damage of synthetic media purporting to be authentic, which is rare enough

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