MyHelsinki is a first stab at intermediating Chinese tourism dollars Rita Liao 8 hours
When people travel, they usually have a list of apps installed to navigate a new city, find restaurants, book transit tickets and more. China’s top chat app WeChat has designs on claiming that spot with a new strategy that lumps all these functions into a collection of destination-specific apps.
Operated by Tencent, Asia’s second most valuable tech giant, WeChat is a so-called “super app” defined by the myriad of services it hosts ranging from ride-hailing and food delivery to e-commerce and payments. Its efforts to dominate China received a huge boost back in 2017 when it launched “mini programs”, easily-downloadable apps that provide stripped-down but essential