decided to after almost three years. The company will go back to a strategy of licensing games to external game developers and publishers. It could still prosper with games, but it’s a lower risk, lower reward strategy.
And it’s not the first time a major Hollywood studio has done this. Disney shut its mobile game publishing business a few years ago and switched to licensing. It recently acquired FoxNext Games with the acquisition of Fox and now Disney is selling that game division off as well.
Yet games are the favorite form of entertainment for the millennial generation, which is why games have soared to a $180 billion business. What explains this swing in Hollywood? I addressed some of this in my DeanBeat column