“If we have data, let’s look at data. If all we have are opinions, let’s go with mine.” – Jim Barksdale Koen Bok 8 hours

Koen Bok Contributor

Koen Bok is the co-founder of Framer, a design software company focused on helping people express their most creative ideas. Previously, Koen founded Sofa, an Apple Design Award-winning agency that was eventually acquired by Facebook.

It is a commonly held belief that startups can measure their way to success. And while there are always exceptions, early-stage companies often can’t leverage data easily, at least not in the way that later stage companies can. It’s imperative that startups recognize this early on — it makes all the

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