European social casino game operator has added social betting on esports and traditional sports games to its popular app.
Pokerist players will now be able to use the virtual chips in their account for the poker game Pokerist to make wagers on real-life sporting events from the NBA to League of Legends. Dublin, Ireland-based KamaGames believes this will drive greater engagement through its entire portfolio of gaming titles, said Andrey Kuznetsov, CEO of KamaGames, in an interview with GamesBeat.
“We launched our test in our news feed in November 2018,” said Kuznetsov. “In two weeks, 1.2 million bets were made. It was a good result. We looked at other companies in social sports betting and analyzed the lessons learned.”
“In other examples, there were two