Consumers of all age groups are increasingly willing to buy things with , according to a blockchain survey by KPMG.
That bodes well for cryptocurrency tokens based on blockchain, the transparent and secure decentralized ledger technology. Many investors and entrepreneurs in the industry hope tokens will transform commerce.
The findings highlight the strategic business value of blockchain infrastructure and the opportunities for businesses to leverage the technology for transparent, immutable, and frictionless transactions, KPMG said.
“Tokenization is ushering in the next generation of commerce,” said Arun Ghosh, KPMG U.S. blockchain leader, in a statement. “It provides inspiring new ways to classify value, either by creating new assets or reimagining traditional ones, sustained with the security and transparency of blockchain. Businesses that take advantage of tokenization