, the maker of the Second Life virtual world, has invested heavily in virtual reality destination , a collection of VR experiences that anyone can create or visit. But now the company is bringing more mass to Sansar with a better avatar editor, a core gathering hub, and .

The corporate partners include Sanrio, Levi’s and Spinnin’ Records. Fueled by ongoing profits from Second Life, which was born in 2003, Linden Lab is investing heavily in Sansar to democratize virtual reality. Second Life generated two billion user creations and a vibrant $500 million economy, and San Francisco-based Linden Lab launched the Sansar public beta in 2017.

Sansar’s mission is to enable people to easily create, share, and monetize their own multi-user, interactive virtual experiences without

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