Presented by Mixpanel

Laws. Customs. Expectations. These three components make up the concept of privacy with each part of the trifecta varying across geographic regions, generations, and groups. But in order to meet these diverse expectations, companies processing personal information need to offer their customers regionalized solutions.

Enter data residency.

Data residency is the storage of personal information within a particular region where that data is processed in accordance with the laws, customs, and expectations of that specific region. Choosing providers that support data residency helps companies satisfy their customers’ increasingly regional expectations of privacy — especially when paired with a robust, globally-focused privacy program.

Geographies’ relevance to privacy in the information age is becoming more important. While large, multi-national privacy regulations like the

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