Instagram has expanded a ban on graphical self-harm imagery to include a broader range of content depicting suicide, including fictional illustrations of self-harm and suicide methods such as drawings, cartoons and memes.

“This past month, we further expanded our policies to prohibit more types of self-harm and suicide content. We will no longer allow fictional depictions of self-harm or suicide on Instagram, such as drawings or memes or content from films or comics that use graphic imagery,” writes Instagram boss, Adam Mosseri, explaining the latest policy shift. “We will also remove other imagery that may not show self-harm or suicide, but does include associated materials or methods.”

Earlier this year Mosseri, met with the UK’s health secretary to discuss the platform’s policy towards self-harm content.

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