CBS’s over-the-top streaming service, CBS All Access, is the latest to counter the threat from Disney+ by investing in children’s programming. Today, the company is launching a kids’ programming lineup including original shows and other library content. Plus, in one of the first major content integrations ahead of the ViacomCBS merger, the CBS streaming service will soon add a selection of Nickelodeon children’s TV shows to its catalog.
The first Nickelodeon titles will roll out in January, the company says.
In August, CBS had announced plans to launch children’s programming on its service by way of deals with WildBrain (formerly DHX Media) and Boat Rocker Studios. From WildBrain, CBS licensed the kids’ TV series “Cloudy with a Chance of Meatballs,” produced with Sony