Europe’s lead data regulator has issued its first ever sanction of an EU institution — taking enforcement action against the European parliament over its use of US-based digital campaign company, NationBuilder, to process citizens’ voter data ahead of the spring elections.

NationBuilder is a veteran of the digital campaign space — indeed, we first covered the company back in 2011— which has become nearly ubiquitous for digital campaigns in some markets.

But in recent years European privacy regulators have raised questions over whether all its data processing activities comply with regional data protection rules, responding to growing concern around election integrity and data-fuelled online manipulation of voters.

The European parliament had used NationBuilder as a data processor for a public engagement campaign to promote voting

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