Launched at CES 2020, NURVV, a biomechanics startup, has closed a $9m Series A round, led by Hiro Capital, the sports/Esports VC fund, along with co-investment from Ian Livingstone CBE (Games Workshop co-founder) and Cherry Freeman (co-founder of LoveCrafts).
It turns out that if you can figure out how to protect a smartphone from smashing, you can also work out how high a basketball player can jump.
Jason Roberts founded Tech21, one of the world’s leading smartphone case manufacturers. He and his co-founder and wife Ulrica have now used that knowledge to launch new wearable tech product, which, when inserted into the sole of a shoe, can measure the strike of a foot on the ground, or the leap of its wearer.
The wearable uses