Amazon is joining India’s online food delivery market just as top local players Swiggy and Zomato reduce their workforces to steer through the coronavirus pandemic.
The e-commerce giant today launched its food delivery service, called Amazon Food, in select places in Bangalore. The company had originally planned to launch the service in India last year, which it then moved to March but there were further delays because of the nationwide stay-at-home order the Indian government issued in late March.
In the run up to the launch, the e-commerce giant had been testing its food delivery service with select restaurant partners in Bangalore, TechCrunch reported earlier this year.
“Customers have been telling us for some time that they would like to order prepared meals on Amazon