Jeff Bussgang Contributor
Jeff Bussgang of Flybridge Capital is a former entrepreneur turned venture capitalist who teaches entrepreneurship at Harvard Business School.
When I was at Open Market in the 1990s, our CEO gave out the recently published book “Crossing the Chasm” to the executive team and told us to read it to gain insight into why we had hit a speed bump in our scaling. We had gone from zero to $60 million in revenue in four years, went public at a billion-dollar market cap, and then stalled.
We found ourselves stuck in what author Geoffrey Moore called “the chasm,” a difficult transition from visionary early adopters who are willing to put up with an