How one mobile app is helping Afghans send aid

by | Jul 19, 2022 | World

Gardez, Afghanistan – Over the last year the Afghan people have faced a number of upheavals — the end of the US occupation, the Taliban’s return to power and sanctions — and tragedies — a series of ISIL (ISIS) group bombings on places of worship and the Kabul Airport. But it was last month’s 5.9-magnitude earthquake that really rallied Afghans all over the country to reach out and help the thousands of victims.The June 21 earthquake reportedly killed at least 1,100 people and left more than 1,500 injured in the southeastern provinces of Paktika and Khost. Those numbers startled Afghans inside and outside the country and spurred them into action, as groups of volunteers headed towards the remote districts of Gaiyan, Spera, Barmal and Orgun.
One of the first ones to set out from Kabul was the team behind Aseel, a mobile app originally designed to sell Afghan-made handicrafts to global markets. Over the last year, they have transformed the app to become an aid distribution and fundraising platform in response to the sanctions, banking restrictions and aid cutbacks that were imposed on Afghanistan after the Taliban returned to power last August.
Initially, they were warned by other businessmen against going from pivoting the business but as a group of young Afghans, the team behind Aseel felt they had to do something to help their fellow citizens in a time of need.
“I was told that pivoting a business model based …

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