LinkedIn Reports Demand For ‘Creator’ Jobs Up 3X – Search Engine Journal

by | Jul 25, 2022 | Jobs

A new report from LinkedIn shows that job postings have tripled for creator-related positions as brands invest in new ways to drive engagement.The growth in demand for creators is fuelling a whole ecosystem of new jobs, LinkedIn says.
In addition to hiring creators themselves, companies hire for administrative and support roles such as creator managers, creator educators, creator partnerships, and more.
Job opportunities in the creator economy are most abundant in the technology and information sectors. Social platforms such as TikTok, Instagram, and YouTube are among the most used by businesses hiring creators.
The second-largest sector for creator-related jobs is advertising services, which indicates companies are looking for new ways to get their messages out online.
Here’s a complete list of the top ten industries with the most open jobs for creators.
Top Ten Industries For ‘Creator’ Jobs
The following list is ordered based on the number of paid U.S. job postings on LinkedIn with “creator” in the job title during the January-through-May periods for 2021 and 2022.
LinkedIn ranks the industries according to the number of creator job postings this year.
Technology & information
Advertising services
Staffing and recruiting
E-learning providers
IT services & IT consulting
Musical groups & artists
Media & telecommunications
Retail apparel & fashion
Computers & electronics manufacturing
Food & beverage services
You may notice the growth of creator jobs isn’t limited to image-focused industries like fashion, travel, dining, and others.
Now numerous industries are looking for creative …

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