As Ukraine advances, cracks begin to appear in Russia’s media

by | Sep 13, 2022 | World

The official, state-run media in Russia, which dominates in the country, has switched tones several times throughout the Ukraine crisis, from denying the invasion was to take place at all in early February, to praising the “righteous de-Nazification of Ukraine”.Overall, compared with the first few months of war, the subject has faded into the background.
According to a recent study, state TV mentions the war less and less while “de-Nazification”, one of the stated goals of Moscow’s “special operation”, barely gets mentioned at all.
More airtime is devoted to simple entertainment, as opposed to the persistent political programming seen in February and March.
However, on September 6, Ukraine began a counteroffensive in the Kharkiv region, recapturing several key towns and occupied territory. This reportedly followed a weeks-long, purposeful, Ukrainian disinformation campaign of “leaked, exclusive reports”, designed to trick Russia into thinking the plan was to retake Kherson, to the south.
At first, pro-Russian bloggers and outlets played down Ukraine’s advance.
“There is no panic in Balakliya,” the Telegram channel Veteran’s Notes, which boasts 192,000 subscribers, wrote on September 6.
A number of pro-Russian feeds, including that of famous talkshow host Vladimir Solovyov, reposted that message.
By the following day, however, there was a more sullen tone.
“Don’t expect good news today,” Veteran’s Notes warned.
Pro-Kremlin journalist and politician Andrey Medvedev, meanwhile, wrote a solemn, yet motivational post.
“It’s been a tough day,” he told his 122,000 readers on Telegram. “But now it has probably become clearer what it was like for our grandfathers and grandmothers in the Great Patriotic War [WWII] … It will be difficult. Very difficult in places. But we don …

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