How Instacart is bringing the best of online shopping to grocery stores

by | Sep 19, 2022 | Technology

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Grocery tech company Instacart Monday launched their Connected Stores technology features aimed at enhancing the grocery shopping experience by letting consumers use a retailer’s app or website as well as in-store.

“We believe the future of grocery won’t be about choosing between shopping online and in-store — consumers are going to do both,” said Fidji Simo, chief executive officer at San Francisco-based Instacart, in a statement. “Ultimately, we believe that the more customers connect with grocers across both online and in-store experiences, the more retailers’ businesses will grow.”

AI sensors and scan-less technology 

Among the six new platform offerings is the next version of Instacart’s Caper Cart, an AI-powered smart cart that comes with scales, sensors, touchscreens and computer vision technology. The screens are designed to help consumers navigate the store and with the scan-less technology, items do not have to be manually scanned. 

The new Caper Cart is slimmer and lighter than the previous version and has 65% more capacity. It enables stacked charging so that grocers can charge batches of carts at one time and eliminates the need to charge carts individually or swap out batteries. 

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The new Scan & Pay feature lets users scan items as they shop and pay for them from a mobile phone so they don’t have to wait in line to check out. The items that are purchased are also linked to a user’s online account so it’s easier to buy them again, the company said.

Scan & Pay also id …

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