Impact Launches Professional Network for the Entertainment Industry in Atlanta – PR Newswire

by | Sep 21, 2022 | Entertainment

Brian Grazer and Ron Howard’s new platform, Impact, makes it easier for crews and productions to hire talent faster, wrap earlier, and be more inclusive.
ATLANTA, Sept. 21, 2022 /PRNewswire/ — Impact, founded by Oscar-winning duo Brian Grazer and Ron Howard, today announced the launch of an online professional network for the film/TV industry that’s focused on serving the needs of crew and the challenges of production. The platform will launch publicly first in the Atlanta market, a rapidly growing hub for some of the entertainment industry’s best talent, productions, and studios. 
With production exploding in Atlanta and globally, spinning up film and television productions has become increasingly difficult. Due to shortages of crew and equipment, it will often take producers and studios months to lock in crew and locations, causing major delays in production. Using Impact’s database of over 400,000 profiles for crew from top film and television shows, production teams can now find talented, available crew in 24 hours or less.
“We launched Impact to empower the people who bring stories to life,” said Brian Grazer. “We want crew to have the ability to access more opportunities and streamline how productions connect and collaborate.”
“While there have been tremendous technological innovations over the years in digital effects, cameras, editing, and streaming, the actual mounting and physical production of shows has not changed much in the past 20 years,” said Ron Howard. “We hope that Impact will make the hard-working crews’ jobs a little easier, and al …

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