Take-Two sales: NBA 2K23 sells 5M, GTA and Red Dead are flat

by | Nov 7, 2022 | Technology

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Take-Two’s FYQ2 2022 earnings have revealed updates sales numbers for NBA 2K, Grand Theft Auto, Red Dead Redemption and more.

This quarter saw the launch of NBA 2K23. Since September 9, the title has sold nearly 5 million units with more than 2 million daily active users. Even better for Take-Two, sales of virtual currency and player retention are up.

Of course, the franchise’s reach extends beyond the main game’s release. The mobile version — NBA 2K22 Arcade Edition for Apple Arcade — remains the No. 1 game on the platform. Take-Two released NBA 2K23 Arcade Edition with additional features. On top of this, Take-Two is using the franchise to build its presence in China. According to Take-Two, China’s version of NBA 2K Online is the #1 online PC sports game in the country with nearly 59 million registered users.

However, Take-Two has reliable heavy hitters to lean on in addition to its annual sports titles for sales.

Since it launched in 2013, GTA V and GTA Online have been reliable smash hits for Take-Two. However, it appears as if the title’s sales have slowed down. To date, Grand Theft Auto V has sold more than 170 …

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