Pressure is mounting on Unilever to exit Russia, as the consumer goods giant faces calls for a boycott of its products. Activist group B4Ukraine is among the voices urging consumers not to buy Unilever’s
products, which include Dove soap, Hellmann’s mayonnaise, and Ben & Jerry’s, which was acquired by the consumer goods conglomerate in 2000.
“If the risk of becoming complicit in Russia’s crimes against humanity hasn’t swayed @Unilever, their consumers need to be the ones to show them that staying in Russia will hurt them much more than leaving ever would,” tweeted B4Ukraine this week.
Unilever employs about 3,000 people in Russia. In the first six months of 2023, Russia contributed about 1.2% of the Unil …