The Ratings Game: Amazon’s stock is now a better play than Apple’s, according to this analyst

by | Aug 4, 2023 | Stock Market

Call it a changing of the guard within Big Tech. Inc.
and Apple Inc.
each reported earnings Thursday, and those results prompted Rosenblatt Securities analyst Barton Crockett to change his tune on both names. He upgraded Amazon’s stock to buy from neutral after earnings, while making the reverse move on shares of Apple.

“Our past concerns — that consensus views were too optimistic — have abated,” Crockett said of Amazon. “As the business resets, with efficiency a new focus for retail, and AI an emerging driver in cloud, the risk of impending economic headwinds looks less worrying, opening the door to higher multiple consumer growth stories.” Amazon shares were up 10.7% in morning trading Friday and on track for their largest single-day percentage gain since Nov. 10, 2022, when they rose 12.2%, according to Dow Jones Market Data. Crockett highlighted a bottoming of the AWS cloud-computing business as well as opportunities for Amazon to cash in on the wave of interest in generative artificial intelligence here. See also: The ‘stabilization’ of AWS may have been the most significant number for Amazon’s earnings “Generative AI is not yet material, and Microsoft and Google are early brand leaders courtesy of Bard and ChatGPT,” Crockett wrote. “But Amazon’s scale and history of selling machine learning services, and its investments in core capabilities including custom inferential and training chips, and large language models, argue that it can participate in a rising tide lifts all meaningful boats capacity, if generative AI sparks a new growth phase in the cloud sector.” Read: Apple’s Tim Cook explains why he won’t showboat around AI Meanwhile, he’s encouraged by better mar …

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