It isn’t on any ballot, but generative AI may be the most prevailing issue during the 2024 elections. GenAI could wreak havoc on next year’s elections globally, unleashing a flood of misleading AI-influenced deep fakes and audio that will blur the lines between fact and fiction. Presidential campaigns are already using the technology to deceive voters, and there is grave concern operatives out of Russia, China, North Korea and Iran will do the same.
“The general public has no idea what a deep fake is or misinformation, for that matter,” Susan Gonzales, CEO of nonprofit AIandYou said in an interview. “The 2024 election is going to come down to AI literacy.” Examples abound more than a year before the U.S. presidential election on Nov. 5, 2024. Florida Governor Ron DeSantis, a Republican seeking the party’s presidential nomination, released a video that used AI-generated photography to depict former President Trump embracing Dr. Anthony Fauci. The RNC used AI to generate an attack ad against President Biden that depicts a dystopian vision of the U.S. if he is re-elected. The prospect has tech leaders, lawmakers and federal regulators scrambling to get ahead of the problem and avoid a repeat of the social-media chaos that undermined the 2016 presidential election. Former Google CEO Eric Schmidt is among those worried. In June, he warned “the 2024 elections are going to be a mess, because social media is not protecting us from falsely generated AI.” Some 500,000 video and voice deep fakes will be shared on social media this year, according to DeepMedia, an AI communication company. Political …
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