Figma unveils AI-powered design tools, challenges Adobe’s dominance

by | Jun 26, 2024 | Technology

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Figma has introduced native AI features to its design tool to accelerate workflows and enable teams to build high-quality software. Available now as part of a limited beta, Figma AI can generate design drafts using a single prompt, help designers explore different perspectives to express a vision, enable rapid prototyping and iterating, and more. It’s part of the company’s move to reposition Figma from a design tool to a product development platform to stay competitive against its one-time suitor, Adobe.

“In a world where more software is being created and reimagined because of AI, designing and building products is everyone’s business,” Dylan Field, Figma co-founder and chief executive said. “From AI tools that elevate professional designers to developer tools that create stronger connections between design and code, Figma wants to make it possible for teams to go from idea to product—all in one place.”

What’s included with Figma AI

Figma is no stranger to using artificial intelligence. In 2023, it baked the technology into its FigJam whiteboarding tool to help users visualize ideas and plans quickly, suggest best practices, and automate tedious tasks. Figma AI sets out to accomplish something similar but specifically for product designers. The company claims its new AI can “elevate the work of professional designers by automating rote, repetitive tasks while making it easier for non-designers to visualize their feedback and ideas for their designer peers.”

So, what do you get with Figma AI?

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Don’t miss OpenAI, Chevron, Nvidia, Kaiser Permanente, and Capital One leaders only at VentureBeat Transform 2024. Gain essential insights about GenAI and expand your network at this exclusive three day event. Learn More

Figma has introduced native AI features to its design tool to accelerate workflows and enable teams to build high-quality software. Available now as part of a limited beta, Figma AI can generate design drafts using a single prompt, help designers explore different perspectives to express a vision, enable rapid prototyping and iterating, and more. It’s part of the company’s move to reposition Figma from a design tool to a product development platform to stay competitive against its one-time suitor, Adobe.

“In a world where more software is being created and reimagined because of AI, designing and building products is everyone’s business,” Dylan Field, Figma co-founder and chief executive said. “From AI tools that elevate professional designers to developer tools that create stronger connections between design and code, Figma wants to make it possible for teams to go from idea to product—all in one place.”

What’s included with Figma AI

Figma is no stranger to using artificial intelligence. In 2023, it baked the technology into its FigJam whiteboarding tool to help users visualize ideas and plans quickly, suggest best practices, and automate tedious tasks. Figma AI sets out to accomplish something similar but specifically for product designers. The company claims its new AI can “elevate the work of professional designers by automating rote, repetitive tasks while making it easier for non-designers to visualize their feedback and ideas for their designer peers.”

So, what do you get with Figma AI?

Countdown to VB Transform 2024

Join enterprise leaders in San Francisco from July 9 to 11 for our flagship AI event. Connect with peers, explore the opportunities and challenges of Generative AI, and learn how to integrate AI applications into your industry. Re …nnDiscussion:nn” ai_name=”RocketNews AI: ” start_sentence=”Can I tell you more about this article?” text_input_placeholder=”Type ‘Yes'”]

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