Ubisoft CEO Yves Guillemot hints about the future of Assassin’s Creed and gaming

by | Jun 28, 2024 | Technology

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Ubisoft CEO Yves Guillemot was relatively quiet during the Ubisoft Forward event in Los Angeles in June, but he opened up in a Q&A with is own team in a post today.

Among other topics, Guillemot discussed the future of Ubisoft’s videogame portfolio, the future of the Assassin’s Creed series, and the evolution of longstanding game genres and of the industry itself.

He said Ubisoft is focusing on the action-adventure open-world genre, as you can see with Star Wars Outlaws and Assassin’s Creed Shadows.

“Our game engines – Snowdrop and Anvil – have been adapted to that genre, and we believe we can create some of the best experiences out there,” he said. “And on the flip side of that are our games as a service (GaaS) native experiences. We’ve seen with games like Rainbow Six Siege that listening to your community and learning from their feedback is the way to grow a GaaS game. Of course, you absolutely need to have a vision, but the game is a co-construction with its players. If you listen to your community, you can create an evolving, best-in-class experience for them.”

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GamesBeat is excited to partner with Lil Snack to have customized games just for our audience! We know as gamers ourselves, this is an exciting way to engage through play with the GamesBeat content you have already come to love. Start playing games now!

He noted tech is evolving at such a pace that there are limitless possibilities for evolution of living worlds.

“In Assassin’s Creed Shadows, for example, we have a weather system that will affect its gameplay; ponds that were once swimmable might freeze, for instance,” Guillemot said. “Visually, we’re also seeing a big step forward for the series. I have also been very vocal about the potential I see in generative AI and how it can enrich NPCs to be more intelligent, more interactive. This could potentially extend to animals in the world, to the world itself. There is still so much we can do to enrich these open worlds to be even more dynamic.”

He thinks that Assassin’s Creed Shadows, which is set in feudal Japan, can bring back players who have dropped off the series.

“I think the fact you are in feudal Japan, and you explore such a beautiful world with two complementary yet different characters, is a very enticing proposition,” he said. …

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GamesBeat is excited to partner with Lil Snack to have customized games just for our audience! We know as gamers ourselves, this is an exciting way to engage through play with the GamesBeat content you have already come to love. Start playing games here. 

Ubisoft CEO Yves Guillemot was relatively quiet during the Ubisoft Forward event in Los Angeles in June, but he opened up in a Q&A with is own team in a post today.

Among other topics, Guillemot discussed the future of Ubisoft’s videogame portfolio, the future of the Assassin’s Creed series, and the evolution of longstanding game genres and of the industry itself.

He said Ubisoft is focusing on the action-adventure open-world genre, as you can see with Star Wars Outlaws and Assassin’s Creed Shadows.

“Our game engines – Snowdrop and Anvil – have been adapted to that genre, and we believe we can create some of the best experiences out there,” he said. “And on the flip side of that are our games as a service (GaaS) native experiences. We’ve seen with games like Rainbow Six Siege that listening to your community and learning from their feedback is the way to grow a GaaS game. Of course, you absolutely need to have a vision, but the game is a co-construction with its players. If you listen to your community, you can create an evolving, best-in-class experience for them.”

Lil Snack & GamesBeat

GamesBeat is excited to partner with Lil Snack to have customized games just for our audience! We know as gamers ourselves, this is an exciting way to engage through play with the GamesBeat content you have already come to love. Start playing games now!

He noted tech is evolving at such a pace that there are limitless possibilities for evolution of living worlds.

“In Assassin’s Creed Shadows, for example, we have a weather system that will affect its gameplay; ponds that were once swimmable might freeze, for instance,” Guillemot said. “Visually, we’re also seeing a big step forward for the series. I have also been very vocal about the potential I see in generative AI and how it can enrich NPCs to be more intelligent, more interactive. This could potentially extend to animals in the world, to the world itself. There is still so much we can do to enrich these open worlds to be even more dynamic.”

He thinks that Assassin’s Creed Shadows, which is set in feudal Japan, can bring back players who have dropped off the series.

“I think the fact you are in feudal Japan, and you explore such a beautiful world with two complementary yet different characters, is a very enticing proposition,” he said. …nnDiscussion:nn” ai_name=”RocketNews AI: ” start_sentence=”Can I tell you more about this article?” text_input_placeholder=”Type ‘Yes'”]

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