Tuesday, October 1, 2024
Excel London unveils a bold brand refresh ahead of its 25th anniversary, highlighting new developments like Immerse LDN and major expansions to enhance live events.
As Excel London approaches its 25th anniversary in 2025, the venue has taken a significant step forward by unveiling a comprehensive brand refresh. This move marks the beginning of an exciting new chapter in the history of one of the world’s most prominent event destinations. The refreshed brand aligns with Excel London’s vision to become the best event destination globally, as new developments and expansions set the stage for a future of unparalleled innovation and growth.
Excel London, a major player in the global live events industry and part of the Abu Dhabi National Exhibitions Company (ADNEC) Group, has long been at the forefront of event hosting. The brand refresh comes at a pivotal time for the venue, coinciding with a series of transformative developments. These include the opening of Immerse LDN, London’s largest entertainment district, and the launch of a 25,000 square meter (270,000 square foot) expansion. Together, these advancements highlight Excel London’s commitment to offering world-class facilities and services to event organizers, attendees, and clients from all over the globe.
A New Mission for a New Era
At the core of Excel London’s brand refresh is a newly articulated mission: to be the best event destination in the world. This ambitious goal reflects the venue’s commitment to maintaining its reputatio …
