Reed Hastings admitted Wednesday that Netflix Inc. should have launched an ad-supported tier years ago. During an interview at the New York Times’ Dealbook conference, the Netflix co-founder and co-chief executive said that for years, he thought of advertising all wrong.
““I didn’t believe in the ad-supported tactic for us. I was wrong about that.””
— Reed Hastings
“I didn’t believe in the ad-supported tactic for us. I was wrong about that,” he told moderator Andrew Ross Sorkin. “Hulu proved you could do that at scale and …