Macy’s to close 150 stores as part of plan to boost growth, revitalize brand

by | Feb 27, 2024 | Stock Market

Shares of Macy’s Inc. fell Tuesday, after the department-store chain announced a plan to revitalize its business that includes closing 150 stores and resulted in a $1 billion charge. Macy’s said the plan also includes monetizing up to $750 million of assets. And in a separate release, Macy’s reported fourth-quarter results that beat expectations.

“A Bold New Chapter serves as a strong call to action. It challenges the status quo to create a more modern Macy’s, Inc.,” said Chief Executive Tony Spring. “We are making the necessary moves to reinvigorate relationships with our customers through improved shopping experiences, relevant assortments and compelling value.” The stock
M,
-1.03%
fell 0.8% in premarket trading. Macy’s said the plan looks to revitalize the sales assortment, modernize the shopping experience and bolster its position in the luxury market, where its Bloomingdale’s and Bluemercury store brands have been outperformers. And regarding store closures, Macy’s said it is looking to close 150 “unproductive” stores through 2026, including 50 by the end of the current fiscal year. The company also plans to increase investments in about 350 “go-forward” stores and continue the expansion of its small-format stores. Over the next three years, Macy’s plans to “rationalize and monetize” its supply-chain assets, which could lead to the mon …

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[mwai_chat context=”Let’s have a discussion about this article:nnShares of Macy’s Inc. fell Tuesday, after the department-store chain announced a plan to revitalize its business that includes closing 150 stores and resulted in a $1 billion charge. Macy’s said the plan also includes monetizing up to $750 million of assets. And in a separate release, Macy’s reported fourth-quarter results that beat expectations.

“A Bold New Chapter serves as a strong call to action. It challenges the status quo to create a more modern Macy’s, Inc.,” said Chief Executive Tony Spring. “We are making the necessary moves to reinvigorate relationships with our customers through improved shopping experiences, relevant assortments and compelling value.” The stock
M,
-1.03%
fell 0.8% in premarket trading. Macy’s said the plan looks to revitalize the sales assortment, modernize the shopping experience and bolster its position in the luxury market, where its Bloomingdale’s and Bluemercury store brands have been outperformers. And regarding store closures, Macy’s said it is looking to close 150 “unproductive” stores through 2026, including 50 by the end of the current fiscal year. The company also plans to increase investments in about 350 “go-forward” stores and continue the expansion of its small-format stores. Over the next three years, Macy’s plans to “rationalize and monetize” its supply-chain assets, which could lead to the mon …nnDiscussion:nn” ai_name=”RocketNews AI: ” start_sentence=”Can I tell you more about this article?” text_input_placeholder=”Type ‘Yes'”]

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