Pittsburgh Pirates pitcher Paul Skenes. Diamond Images | Diamond Images | Getty ImagesThe regional sports network that airs Pittsburgh’s MLB and NHL teams is launching a direct-to-consumer streaming service, the latest to take the step as more fans cut the cord.SportsNet Pittsburgh on Monday unveiled SNP 360, which will cost fans in its local market $17.99 a month to watch Pirates and Penguins games outside of the pay-TV bundle. Viewers with pay-TV subscriptions will also have access to the app.The streaming offering for the Pirates and Penguins — the highest-rated NHL team in the 2023-24 regular season — comes as the regional sports network business, a key piece of the professional leagues’ media rights model, takes a hit from the shift to streaming. It also follows a shakeup at SportsNet Pittsburgh last year.The network came under new ownership last year when Warner Bros. Discovery exited the regional sports network business, which it inherited in the 2022 merger between Warner Media and Discovery.The network is now owned by the Pirates and Penguins. Fenway Sports Group, which owns the Boston Red Sox, agreed to acquire a controlling stake in the Penguins in 2021. Fenway Sports Group and Delaware North, also the parent company of the Boston Bruins, own the regional sports network NESN, which manages SportsNet Pittsburgh.”Our desire has been to reach fans wherever they are and give them options to access our clubs’ telecasts,” said NESN and SportsNet Pittsburgh CEO Sean McGrail. “There are many people now who don’t subscribe a linear TV bundle, and we wanted to make sure they had the opportunity to engage with our teams and be part of the fan base.”Pittsburgh Penguins Left Wing Jake Guentzel (59) celebrates a first period goal with the team bench during the regular season NHL game between the Pittsburgh Penguins and Toronto Maple Leafs on November 20, 2021 at Scotiabank Arena in Toronto, ON.Gerry Angus | Icon Sportswire | Getty ImagesSNP 360 came together quickly over the last six months when NESN took over operations of the Sportsnet Pittsburgh, McGrail said. He said the network i …
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[mwai_chat context=”Let’s have a discussion about this article:nnPittsburgh Pirates pitcher Paul Skenes. Diamond Images | Diamond Images | Getty ImagesThe regional sports network that airs Pittsburgh’s MLB and NHL teams is launching a direct-to-consumer streaming service, the latest to take the step as more fans cut the cord.SportsNet Pittsburgh on Monday unveiled SNP 360, which will cost fans in its local market $17.99 a month to watch Pirates and Penguins games outside of the pay-TV bundle. Viewers with pay-TV subscriptions will also have access to the app.The streaming offering for the Pirates and Penguins — the highest-rated NHL team in the 2023-24 regular season — comes as the regional sports network business, a key piece of the professional leagues’ media rights model, takes a hit from the shift to streaming. It also follows a shakeup at SportsNet Pittsburgh last year.The network came under new ownership last year when Warner Bros. Discovery exited the regional sports network business, which it inherited in the 2022 merger between Warner Media and Discovery.The network is now owned by the Pirates and Penguins. Fenway Sports Group, which owns the Boston Red Sox, agreed to acquire a controlling stake in the Penguins in 2021. Fenway Sports Group and Delaware North, also the parent company of the Boston Bruins, own the regional sports network NESN, which manages SportsNet Pittsburgh.”Our desire has been to reach fans wherever they are and give them options to access our clubs’ telecasts,” said NESN and SportsNet Pittsburgh CEO Sean McGrail. “There are many people now who don’t subscribe a linear TV bundle, and we wanted to make sure they had the opportunity to engage with our teams and be part of the fan base.”Pittsburgh Penguins Left Wing Jake Guentzel (59) celebrates a first period goal with the team bench during the regular season NHL game between the Pittsburgh Penguins and Toronto Maple Leafs on November 20, 2021 at Scotiabank Arena in Toronto, ON.Gerry Angus | Icon Sportswire | Getty ImagesSNP 360 came together quickly over the last six months when NESN took over operations of the Sportsnet Pittsburgh, McGrail said. He said the network i …nnDiscussion:nn” ai_name=”RocketNews AI: ” start_sentence=”Can I tell you more about this article?” text_input_placeholder=”Type ‘Yes'”]
