NTT expands use of racing data to improve fan experiences

by | May 23, 2024 | Technology

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NTT said its is expanding its innovative use of racing data to improve fan experiences across the NTT Indy Car Series, including this year’s Indianapolis 500.   NTT is the parent company of NTT Data, and they serve together as official technology partner ofIndyCar, Indianapolis Motor Speedway (IMS), the Indianapolis 500, and NASCAR Brickyard weekend.   Through 140-plus sensors on each racecar, NTT Data captures and analyzes more than eight billion racingdata points in the NTT Smart Solutions Platform. Leveraging advanced AI and predictive analytics, thecompany shares near-real-time insights and visualizations to fans both onsite and remotely for enhancedstorytelling of key moments during events including head-to-head overtaking, race strategies, race winner predictions and more. Additionally, the 300,000-plus fans onsite for the race benefit from data on wait times and flow across the 600-plus acre venue calibrated every 30 seconds.   “NTT Data has pushed the boundaries of how technology can impact motorsports, helping us tap intovast amounts of data in advanced and productive ways,” said Roger Penske, chairman of Penske Corp., which owns IndyCar and IMS. “NTT DATA has delivered meaningful improvements to operations at Indianapolis Motor Speedway through their NTT Smart Venue technology, driving new levels of safety, security and efficiency for 300,000 fans in the stands, while also supplying real-time data feeds into race control as well as our IndyCar App powe …

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Join us in returning to NYC on June 5th to collaborate with executive leaders in exploring comprehensive methods for auditing AI models regarding bias, performance, and ethical compliance across diverse organizations. Find out how you can attend here.

NTT said its is expanding its innovative use of racing data to improve fan experiences across the NTT Indy Car Series, including this year’s Indianapolis 500.   NTT is the parent company of NTT Data, and they serve together as official technology partner ofIndyCar, Indianapolis Motor Speedway (IMS), the Indianapolis 500, and NASCAR Brickyard weekend.   Through 140-plus sensors on each racecar, NTT Data captures and analyzes more than eight billion racingdata points in the NTT Smart Solutions Platform. Leveraging advanced AI and predictive analytics, thecompany shares near-real-time insights and visualizations to fans both onsite and remotely for enhancedstorytelling of key moments during events including head-to-head overtaking, race strategies, race winner predictions and more. Additionally, the 300,000-plus fans onsite for the race benefit from data on wait times and flow across the 600-plus acre venue calibrated every 30 seconds.   “NTT Data has pushed the boundaries of how technology can impact motorsports, helping us tap intovast amounts of data in advanced and productive ways,” said Roger Penske, chairman of Penske Corp., which owns IndyCar and IMS. “NTT DATA has delivered meaningful improvements to operations at Indianapolis Motor Speedway through their NTT Smart Venue technology, driving new levels of safety, security and efficiency for 300,000 fans in the stands, while also supplying real-time data feeds into race control as well as our IndyCar App powe …nnDiscussion:nn” ai_name=”RocketNews AI: ” start_sentence=”Can I tell you more about this article?” text_input_placeholder=”Type ‘Yes'”]

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